Meijer Media Materials Promotional
“Customer data science powers personalization and relevancy.” Meijer Media builds brands based on your company, and your customers needs. This is the media portfolio that promoted their capabilities.
Cover variations
Design concept
The Meijer brand is flexible and accommodating, but generating intrigue within the confines of an unfamiliar brand can be tricky.
Within the very brief, brief was a wealth of incredibly workable statistics. When broken apart and properly paginated, it lent itself to infographic type treatment that helped to quickly convey their message of being serious and capable, but approachable and easy to work with.
By utilizing the Meijer “joy dots” the layout stays playful and approachable. It helps to elevate the brand, providing a unique use for their branded element, while paying respect to the elements that are important to your client.