Designit

Senior User Experience Designer
(08/2022 - current)

Accountable for the generation and implementation of high-level UX strategies and fulfillment in a constantly shifting agency setting. From user-oriented data acquisition strategies to user interface design and project hand-off, responsibilities varied based on the needs of the client and the project. Solutions often span end-to-end involving UX and UI methodologies.

Key Achievements:

• Best Buy - Crafted and launched their groundbreaking flagship DROPS, boosting application downloads by 12% within the first two weeks, surpassing year-end-goals and earning acclaim as a transformative game-changer for the business.

• Toggle/Farmers Insurance - Improved Toggles app and desktop interface through their quarterly state-specific coverage updates, working to ensure all coverage improvements and alterations are easily understood by users, and easy to gain approval through their legal stakeholders.

• Humana/Centerwell - Designed a streamlined Clinician-to-Patient Survey Environment that improved remote health data collection for over 5,000 clinicians, wihtthe goal of enhancing efficiency by 30% and transforming a clunky interface into a modern, user-friendly solution.

• Honeywell - Boosted the Portal Returns e-commerce add-to-cart conversion by 8% by
  enhancing the checkout experience with features tailored for administrative employees
  ordering for colleagues.

CDW

User Experience Designer / Digital Designer
(04/2022 - 07/2022 contract)

Conducted interdepartmental interviews to evaluate past marketing success and guide future promotional strategies for a company-wide rebrand. Designed and produced essential sales and marketing assets and software applications.

• User experience & interface design

• User research & data acquisition

• Asset & design system management

• Procedural analysis & development

Key Achievements:

• Led the development of interdepartmental assessments that improved brand alignment across 10+ departments and set the stage for a design system overhaul, resulting in a potentially 30% increase in brand consistency and a 25% boost in design efficiency.

• Alignment with Data Acquisition department reflected holes in Marketing ROI. We showed immediate improvement upon defining modules to port into their existing dashboards,
  mapping out past, current and future initiatives.

dunnhumby

Senior Designer / User Experience Designer
(06/2019 - 03/2021)

Led user experience design, user analysis, and research methodology for client-facing retail applications. Additionally, designed and produced key sales and marketing assets and software applications.

• User experience & interface design

• User research & data acquisition

• Digital & print design

• Trade show & exhibition design

• Asset & design system management

• Procedural analysis & development

Key Achievements:

• Revitalized the internal brand and sales asset library, “Brandbox,” by conducting in-depth
  user interviews, moderated usability testing, and surveys. This data-driven approach provided valuable insights to guide the exploration and enhancement of the library.

• 2019 NRF Trade Show Booth Concept & Design

• 2019-2021 Retailer Preference Index, U.S. Convenience Channel

Thomas P. Gohagan Travel

Design Manager
(10/2018 - 01/2019, Freelance)

Contract role leading the Design and Creative Services Department, where design and production of all marketing and client-facing materials was spearheaded. Delivered comprehensive procedural analysis and improvement recommendations directly to the department head.

• Design Department oversight

• Project management

• Procedural analysis & improvement

• Print design

• Image manipulation

• Print production

Key Achievements:

• Led the planning and prototyping of a complete website redesign, incorporating e-commerce integration for a 2020 rollout, following a thorough UX audit to ensure optimal user experience.

• Led design staff, offering expert aesthetic guidance to elevate storytelling and enhance the visual impact of client-facing materials.

Gensler

Senior Graphic Designer
(07/2018 - 07/2018, Freelance)

As a contract designer, I was brought in to assist in the development of various high-profile marketing collateral. 

• Digital design

• Print design

• Image manipulation/retouching

Key Achievements:

• Metropolis Think Tank event signage, multimedia displays and social media collateral.

• O’Hare 21 initiative, collaborating on initial conceptual prototypes.

National Restaurant Association 

Production Coordinator
(08/2014 - 03/2018)

A very fast-paced position with multi-faceted responsibilities requiring the need to constantly shift gears. Creative/conceptual, administrative and managerial fulfillment on a daily basis.

• Project management

• Print design

• Digital design

• Print production

• Inventory management

• Photography shoot direction & concept

• Image manipulation/retouching

• Third party vendor management

Key Achievements:

• Managed the production of their product library of printed and multimedia training materials

• Developed concept and prototype, and managed initial production of the Fundamentals 2 release

• Design and layout of multimedia USB’s, books, certificates, testing material and various marketing materials

• Vetted all third party vendors through rigorous testing and Q&A, creating listing of preferred vendors approved by all departments

Pearson Education

Senior Graphic Designer 
(07/2012 - 07/2014)

Contract position producing print and digital educational materials for K-G5. Very aggressive deadlines were met with tight integration into CMS/LMS workflows. High-paced production and the completion of deadlines was leveraged over design. 

• Print design

• Digital design

• Project management assist

• Image manipulation

Key Achievements:

• Maintained constant communication between Editorial and Development departments, tracking rounds of edits and keeping department lead informed of team status. 

Pivot Point International, Inc.

Creative Manager
(04/2002 - 08/2009)

Responsible for creation and development of all print related educational materials. Managed 3 full time staff members, and up to 8 other part time resources. Influential in the development and implementation of all procedural systems. 

• Project management

• Print design

• Digital design

• Print production

• Photography shoot direction & concept

• Fashion photography retouching

• Third party vendor management

Key Achievements:

• Starting as Graphic Designer, working up to Creative Manager through building the Production Department from its infancy.

• Designed and managed the design and production of Design Forum, PPI’s flagship fashion industry release. Responsible for design of DF275, a pivotal release that greatly increased sales and exposure. 

• Developed and maintained all production related procedures

DePaul University

Masters in Science in Human-Computer Interaction, 2020.

Focus on user experience design, user interaction and user research methodology.

The School of the Art Institute of Chicago

Bachelors of Fine Arts

Focus on visual communications, graphic design and image manipulation. Continued education web certification.

Administrative:

Word, Excel, Docusign, Papersave, Entourage

Cloud:

BOX, Google Drive, Dropbox, OneDrive

CMS:

Drupal , Squarespace, WordPress